Updated August 11, 2022 When the leaves start to change and temperatures drop, many small business owners start to plan for one of the best small business marketing events of the year: Small Business Saturday. The holiday kickoff day is just around the corner on Saturday, November 26, 2022, but you still have time to […]
Creating a business website is one of the most crucial ways to build a brand and market a product or service. A business website will help spread awareness for your business and give consumers a chance to learn more about what you do. Even if you don’t plan to sell your products or services from […]
Updated June 30, 2020 Creating a business website is one of the most crucial ways to build a brand and market a product or service. A business website will help spread awareness for your business and give consumers a chance to learn more about what you do. Even if you don’t plan to sell your […]
Updated June 16, 2020 As a small business, efficient marketing is critical. Most small businesses do not have comparable budgets to large corporations, despite having to compete with them for the same customers. However, by taking advantage of free marketing solutions you can drive significant demand without fronting a large cost. Below, we highlight 11 […]
Sole proprietorships are the most common type of small business in the United States because they are the simplest structure for business owners looking to start and operate a business. If you own a sole proprietorship, the business belongs 100% to you, but you are also 100% liable for anything that happens to your business. […]
Updated June 1, 2020 Starting a business can be one of the most monumental decisions you will make in your life. There are many important and complex decisions that come with starting your business and getting off on the right foot. One of these decisions is to use a DBA. What is a DBA? A […]
Updated June 1, 2020 Choosing a business structure is a big deal as the entity type you choose can have a large impact on your business. S Corps and LLCs are two of the most popular options but choosing the best corporate structure for your business requires you to understand the differences between the two. […]
Updated May 26, 2020 Overhead, otherwise known as overhead costs, refers to the ongoing expenses associated with operating a business. Understanding your overhead costs and keeping them under control is essential to success as a business owner. What are Overhead Costs? Overhead costs represent business expenses that are not directly related to making a product […]
Updated May 21, 2020 A business license is a legal document that grants you the right to operate a business in your city. Obtaining a business license is a crucial primary step in legally starting a business. If you fail to abide by the licensing and permit requirements for your specific type of business, you […]
Updated May 21, 2020 Profit margin is one of the most commonly used profitability ratios, which is a basic measure of how much money a business, service, or product makes. Expressed as a percentage, profit margin is essentially how much money a company makes per transaction. In general, the higher the profit margin, the more […]
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