Posts

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5 Powerful Construction Marketing Ideas That Cost Less Than $500

Are you sitting in your office waiting for the next customer to call? Your competition isn’t taking this approach, nor should you. Many construction contractors have the same philosophy towards marketing and advertising, “My customers find me in the Yellow Pages and call.” Others think that subscribing to a lead service is all they need to do, yet they […]

Mobile Marketing Tips for Reaching Millennials

Mobile Marketing Tips for Reaching Millennials The smartphone market continues to rise in dominance, particularly in the United States: Gartner reports that one billion smartphones shipped out worldwide in 2013. If your audience is filled with millennials, you know they’re glued to their phones. Take your marketing where they are and make mobile a priority. Mobile Optimization […]

Gen Z: Are Retailers Up to the Challenge?

Gen Z: Are Retailers Up to the Challenge?   bizmology.hoovers.com bizmology.hoovers.com – The business world’s obsession with millennials appears to have reached a fever pitch. The Wall Street Journal recently reported on a booming industry of “millennial experts” (aka intergenerational consultants) billing corporations up to $20,000 an hour to decode millennials for them. With so much attention lavished on […]

How to Grow Your Business in Your Local Community

Even the best businesses can struggle if the community is unaware of what they offer. To succeed, you have to get yourself out there.

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Small Business Website Options: What Are Your Real Needs?

Small business websites remain valuable anchors for driving leads, boosting SEO, showcasing services, and triggering sales. But one size doesn’t fit all.

The Small Business Owner’s Introduction to SEO

It’s common knowledge that Google is the most used search engine, but few small business owners realize how important it is to be on page one.

Make a Big Online Splash With Your Home Services Business

Whether you’ve been a home services pro for years or you're just starting out, you already know that marketing is key to your success.