It’s a basic rule of business: You need to send out invoices in order to get paid. But invoicing isn’t exactly a fun and glamorous task, no matter how important it is. Many business owners procrastinate or only send invoices every once in a while, and it can really hurt your bottom line. Establishing an […]
What do your customers think when they hear your business’s name? What’s your business’s purpose, beyond making a buck? Your “brand” is so much more than the products and services you offer and the logo you’ve designed for your website or storefront. A company’s brand is the collection of positive and negative associations that it […]
A restaurant, like a person, has a personality. Whether it’s regal and reserved or hip and edgy, restaurant design makes a statement about what to expect.
Too much space can give your restaurant an "empty" feeling and hurt your chances of success. Do this simple math to see how much space is right for you.
Donald Burns (The Restaurant Coach™) explains why loyalty programs are a much wiser path to success than giving away your product.
Before you spend a fortune on marketing for your small business, make sure you understand what really drives customer acquisition.
Without a financial stress test, you may not know all of the risk factors that could keep your clothing shop from running at its best.
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