Posts

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5 Ways to Re-Engage Your Email List When It’s Been a While

How to Re-Engage your email list when it's been too long

For 59% of B2B marketers, email is their most effective channel for generating revenue. The direct nature of email beats social media, ads, and any other form of marketing for conversions, and for good reason: Unlike other channels, email is perceived as a one-to-one interaction. Landing straight into someone’s inbox means your message is far […]

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How to Keep ‘Em Coming Back: A Guide to Effective Customer Retention

Customer Retention Guide

For a lot of business owners, the reasoning is simple — get enough customers and we’ll be golden. However, acquiring new customers is just one piece of the puzzle, and there are many more areas that you need to focus on in order to stay successful. Customer retention is one of those areas! Sadly, businesses […]

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How to Hone Your Storytelling Skills to Increase Loyalty and Sales

How to Hone Your Story

Quality and price aren’t the only things customers consider when they choose who to do business with. They also care about what your business represents. Your business’s story defines who you are, where your business came from, and why you do what you do. By crafting a winning story and incorporating it into the conversations […]

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How to Use Surveys to Drive Success in Your Small Business

Using surveys to improve your business

Surveys are one of the most reliable ways to get real feedback from your customers. In the pre-internet era, running a survey was quite expensive and time-consuming, which meant not all companies could afford to use them. Today, in the middle of the digital era, we have diverse software and communication technologies that allow business […]

How to put “hospitality” back into the restaurant industry

How to put “hospitality” back into the restaurant industry   restaurant-hospitality.com – I was recently talking with a chef friend who gets it. He’s owned his own fine dining restaurants and one of his secrets to success was treating every guest as if they were the most important guest, even when his restaurant was full. I had the same […]

How to ask customers for reviews (and actually get them)

How to ask customers for reviews (and actually get them) marketingland.com – Outside of the food and hospitality industry, it can be a real struggle for businesses to get positive reviews. Consumers don’t typically review their landscaper, gym, car rental agency and many other business types that they interact with on

Here’s How You Can Effectively Communicate with Clients

Here’s How You Can Effectively Communicate with Clients   If you’re a self-employed consultant, you know the importance of regular client communication. If you don’t keep up with weekly meetings, needs quickly fall by the wayside. Expectations aren’t met. What does that mean for you? Loss of business. Your success as a consultant depends on your ability […]

7 Ways to Use That Dead Time While Your Customers Are On Hold

7 Ways to Use That Dead Time While Your Customers Are On Hold   Congratulations: you’ve created a successful sales funnel and now you’re fielding calls left and right. But, your work is not done yet: after laying the groundwork to get those customers and prospects to call, don’t blow it all with a poorly […]

How to Lose an Online Sale (& How to Fix it Before the Holiday Rush)

How to Lose an Online Sale (& How to Fix it Before the Holiday Rush) Author: Claudia Elliott   Here we are in the post-summer lull — your mind is probably a million miles away from even thinking about the holidays and what it means for your online store. But realistically, we’re less than two months […]

When and Why Should I Get More Business Funding?

Credibly’s Customer Engagement team explains the entire process of re-funding, and why timing is everything.