3 Franchising Tips from 16 Handles CEO Solomon Choi

Here’s what Solomon Choi told Credibly about how he built 16 Handles from a simple idea to one of the hottest franchises in the frozen dessert market.

The FroYo Mogul: Solomon Choi of 16 Handles on Building a Dessert Franchise Phenomenon

Coming to market with the right product, at the right time, in the right place is not an easy trick to pull off — but Solomon Choi made it look easy.