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How to Find the Best Payment Processor for Your Business

How to choose the best payment processor for your business

For consumers, credit cards make paying for goods and services quicker and easier. But for merchants, they can be a headache. Many business owners are shocked to find that credit card payment processing is one of the largest expenses businesses face, second only to labor costs. Unfortunately, it’s a problem that can’t be fully avoided. […]

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Brand Strategy 101: How to Nail Down Your Mission, Values, and Target Customer

Brand Strategy Meeting

What do your customers think when they hear your business’s name? What’s your business’s purpose, beyond making a buck? Your “brand” is so much more than the products and services you offer and the logo you’ve designed for your website or storefront. A company’s brand is the collection of positive and negative associations that it […]

4 Savvy Ways a Business Credit Card Can Help Restaurant Owners

Restaurateurs have plenty to think about from day to day. If you’re not making sure that your delivery comes in on time or that your wet bar stays stocked ahead of the Sunday brunch rush, maybe you’re finding a way to pay for a new stand mixer for your rockstar pastry chef. Keeping your business […]

5 Simple Mistakes Small Business Owners Make When Expanding

As a small business owner, deciding to expand is an exciting prospect. A successful expansion of your business can improve profit margins, create a competitive advantage, and create more jobs in your community. As exciting as it is, expanding your small business also comes with its challenges. If you’re not preparing for these potential pitfalls, it could […]

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3 Reasons Why Predictive Scheduling Laws Are Good for Business

Predictive scheduling laws are state and city ordinances that require employers to provide shift workers with advance notice of their schedules.

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5 Powerful Construction Marketing Ideas That Cost Less Than $500

Are you sitting in your office waiting for the next customer to call? Your competition isn’t taking this approach, nor should you. Many construction contractors have the same philosophy towards marketing and advertising, “My customers find me in the Yellow Pages and call.” Others think that subscribing to a lead service is all they need to do, yet they […]

Small Business Social Media Do’s & Don’ts

Many small businesses struggle to see any return on their social media investment. Use these expert tips to boost engagement. (Some saw a 200+% improvement in one week).

10 Simple Ways to Increase Your Brand Awareness

Brand awareness is important, but we just don’t know how crucial it is. In fact, it’s safe to say brand awareness is the foundation of everything. It’s the first step on the path to purchasing a product or service. It even comes before preference and consideration. Without brand awareness, you can pretty much forget about

5 Must Have Tech Tools for Small Business Owners

Small Businesses account for 40% of total IT spending from businesses of all sizes and will spend $1 trillion alone on external IT in 2018. Are you spending your money wisely? Here are 5 must have, budget friendly tools to boost your company’s productivity.

Office Space Investments That Pay Off

Office space investments contribute to a more productive workforce and happier atmosphere for your business: 6 ideas you and your employees will love.