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Archive for category: Incredibly

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Gen Z: Are Retailers Up to the Challenge?

Gen Z: Are Retailers Up to the Challenge?   bizmology.hoovers.com bizmology.hoovers.com – The business world’s obsession with millennials appears to have reached a fever pitch. The Wall Street Journal recently reported on a booming industry of “millennial experts” (aka intergenerational consultants) billing corporations up to $20,000 an hour to decode millennials for them. With so much attention lavished on […]

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6 Ways Retailers Can Profit From Baby Boomer Customers

6 Ways Retailers Can Profit From Baby Boomer Customer   The buzz these days is all about the Millennials. But while this age group is an important one for retailers to capture, it’s not the only demographic that matters. Four out of five retailers say at least half their sales come from Baby Boomers, Chain Store Age […]

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Retailers’ Holiday Strategy Doesn’t Have to Be “Discount Everything”

Retailers’ Holiday Strategy Doesn’t Have to Be “Discount Everything The final numbers are in for the 2016 Black Friday weekend, and the results appear strong. But there’s a surprising insight in the data released by the National Retail Federation: 36% of shoppers reported that all of their purchases were on sale; 11% made that claim in 2015. […]

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Turn Your Retail Salespeople Into Selling Machines in 5 Simple Steps

Turn Your Retail Salespeople Into Selling Machines in 5 Simple Steps By Rieva Lesonsky, CEO GrowBiz Media & SmallBizDaily.com You know your retail salespeople are an important part of your store’s success, but did you know they can actually boost sales? Shoppers who interact with salespeople in-store are 43 percent more likely to make a purchase, according to a shopper survey by […]